British Tourism & Travel Show returns to the NEC Birmingham on 22-23 March, with 50 new exhibitors confirmed to enhance the group tourism sector’s biggest annual event. More than 250 visitor attractions, hotels, venues and destinations will be exhibiting to inspire coach tour planners and group travel organisers with the best of Britain and Ireland.  

Some of the biggest names in British tourism will be exhibiting at the free-to-attend show. From Liverpool Football Club to the Great Western Railway; from Tourism Ireland to Forth Boat Tours; the cream of all corners of the British Isles will inspire group tour planners with exciting itinerary ideas, along with dozens of hotel groups, DMOs, ticket specialists and tour wholesalers. 

Exciting attractions abound at this year’s event, with major tourism brands including Belvoir Castle, Drayton Manor Park and the Royal Air Force Museum making their show debut. Likewise, Classic British resorts and perennially popular destinations such as Visit Isle of Wight, Kerry County Council and Destination Bristol will be exhibiting for the first time. Big returning names include Chatsworth, Devon’s Top Attractions, Eurotunnel, made, The Royal Mint Experience, The World of James Herriot, and more. 

Once again, the show’s Keynote Theatre will feature travel trade experts and industry leaders sharing their wisdom with coach tour planners and group tour organisers. Already confirmed to speak are English Heritage CEO Kate Mavor and Andy Headington from digital tourism marketing agency Adido, plus a presentation on emerging market trends from Euromonitor. More will be announced in the coming weeks.  

Visit British Tourism & Travel Show for the chance to network with like-minded industry professionals, sample local delicacies and learn from the unmissable speaker line-up, as well as gain lots of ideas for group tours and excursions.  

Register to attend for free today at tourismshow.co.uk

• CTA will be holding its regular Member Networking reception on the afternoon of the first day of BTTS – no need to book, just turn up!