Strawberry Field is an inspirational heritage attraction, immortalised by John Lennon in The Beatles hit Strawberry Fields Forever, which opened in September 2019. The attraction, which has achieved the Good to Go’ accreditation, and its famous garden and new exhibition welcomes pre-booked groups.
One of The Guardian’s ‘Fab Finds of the Year’, Strawberry Field won ‘Tourist Attraction of The Year’ at the inaugural Staycation Awards.
Previously the site of a former Salvation Army children’s home, Strawberry Field offers an exciting and emotional visitor exhibition and garden tour with media guides. The interactive exhibition is the place where ‘nothing is real’! Stories are told of the site’s history, John Lennon’s childhood and the writing and recording of the famous song as told by his close friends and family.
The media-guided tour extends into the gardens where John played as a child – and visitors will be following in his footsteps. The original iconic red gates of Strawberry Field can now be found in the gardens.
Strawberry Field has wide appeal from John Lennon/Beatles and music fans to those who love gardens, nature, outdoors and exploring heritage sites. There is also an appeal for wellness tours and faith groups.
Strawberry Field is a great example of responsible tourism in action. Income from the visitor experience helps fund the Steps to Work training work placement scheme for young adults with learning disabilities and other barriers to employment.
Strawberry Field has been awarded Visit England & Visit Britain’s industry wide health & safety standard for visitors – We’re Good to Go. Visitors must book ahead to enable the team to control capacity across the exhibition, garden and shop, and social distancing of 2m must be adhered to on site. The site is currently operating limited visitor numbers.
Temperature checks are being conducted upon entry and in line with the current UK government guidelines regarding wearing of masks, all visitors to the exhibition and retail store are kindly asked to wear a face covering in these areas.
Full details of health & safety standards can be found at www.strawberryfieldliverpool.com/visiting-us-during-coronavirus
All Groups must be pre-booked in advance by contacting Ginette Goulston-Lincoln, Travel Trade Consultant ginette@goulston-lincoln.com 07958 448 002. Ginette can also advise on the catering offer and discuss all the requirements of the group.
Group organiser/leader free of charge. Coach drivers/ leaders receive a free hot drink. Dedicated staff to organise all aspects of your visit.
Coach drop off/ pick up at the site.
Local coach parking – there is a lay by at the gates where coaches may pulling and drop off visitors. Coaches must then leave this lay-by to park elsewhere.
We recommend driving down Beaconsfield Road, turning left at the traffic lights and continuing down Menlove Avenue past the residential area, 400 yards on the left. We would recommend coaches pulling up in this area, but we ask that you please be respectful to our neighbours when doing so.
The site in the area of Woolton, Liverpool is a short walk away from John Lennon’s childhood home in Menlove Avenue where he lived with this Aunt Mimi. A guided tour of Woolton is in the planning process to include St Peter’s Church, Woolton where John Lennon first met Paul McCartney, Penny Lane and Calderstones Park.
